The contrast effect occurs when a response to an event is either markedly enhanced or diminished from a typical response because a recent or concurrent event produces greater salience.
Our brains notice marked differences. On a simple level, a light can seem much brighter that usual when we have been in dark room for a while. Sounds can seem barely audible when we have been exposed to loud music. We may feel highly confident when we perform much better on exams compared to most people in a class.
People who have lived through very hard times seem less bothered by economic difficulties, health issues, or other concerns than those who have only known fairly good times.
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