The illusory consensus effect is a psychological finding that simply repeating information leads to an overestimate of how many people believe the information or already know the information.
Jalbert and Pillai (2024) found that increased repetition of information led to two different types of consensus: (1) More people would believe it, (2) and more people already knew the information.
Reference
Jalbert, M. & Pillai, R. (2024). An illusory consensus effect: The mere repetition of information increases estimates that others would believe or already know it. Collabra: Psychology 10 (1): 124533. doi: https://doi.org/10.1525/collabra.124533
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