The picture superiority effect is a psychological phenomenon in which pictures and images are more likely to be remembered than are words. This effect has been demonstrated in numerous experiments using different methods.
“The picture superiority effect has been well documented in
tests of item recognition and recall. The present study shows that the picture
superiority effect extends to associative recognition.” (Hockley, 2008)
Reference
Hockley, W.E. The picture superiority effect in associative
recognition. Memory & Cognition 36, 1351–1359
(2008). https://doi.org/10.3758/MC.36.7.1351
Image: Beach from Portland Castle by Geoffrey W. Sutton 2022.
Geoffrey W. Sutton, PhD is Emeritus Professor of Psychology. He retired from a clinical practice and was credentialed in clinical neuropsychology and psychopharmacology. His website is www.suttong.com
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